Carnegie Hall
Intro
Carnegie Hall, the renowned 130-year-old music hall and pride of New York City, conducted a brand refresh in early 2020. All was going seemingly well until the pandemic stole the spotlight and shuttered the Hall’s doors for nearly 12 months. Jennifer Kinon, co-founder of Champions Design, gives us a look behind the curtain on their resilient and thoughtful process.
(Listen On)
Might we suggest
Twitter vs. X
RISE
Are Script Logos Dead?
U.S. Army
LG
Formula 1
Glassdoor
Minecraft
Nokia
Bolt
Baskin-Robbins
Going
City of Florence
Visa
Kraft Mac & Cheese
Zapier
Instacart
Bonus: Naming Wins and Fails
Bugatti
Sprite
M&Ms
PBS
Why Sports Rebrand Are So Hard
US Open
CVS Health
London 2012
Maker's Mark
Uber
Bonus: Best and Worst Brand Launches
Sweetgreen
Carnegie Hall
Tripadvisor
Kia
Spindrift
Pearl Milling Opinion
Starbucks
Fiverr
Mastercard
Southwest
Burger King
Loom
ACLU
GoDaddy
Warner Bros.
Dropbox
Dunkin'
Airbnb
Mailchimp
Pepsi